One part Design Thinking, two parts Lean Startup, and a whole lot of battle scars.
Empathize with would-be stakeholders, find product-market fit, and clarify the business case.
Quickly create rough, tactile prototypes to test in the real world. Evaluate with structured goals.
Using prototype outcomes, define an MVP, agree to a roadmap, execute.
Continually use data to analyze effectiveness of the product, improve with laser focus.